PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose

In this episode of This Old Marketing, Joe and Robert discuss the rampant Wall Street rumors of Apple buying Disney. Netflix has found another billion dollar business model and Reuters identifies six publishing trends brands need to pay attention to. Rants and raves include brand studios and college choice. This week's TOM example: Mint.

This week's story links:

Episode Sponsor: PowerPost and their 5 Pillars of Publishing webinar on May 9th: http://cmi.media/pnr179


Netflix Has A Billion Dollar New Business That It’s Starting To Explore 
http://www.businessinsider.com/netflix-merchandise-revenue-2017-4

Six Strategic Lessons For Publishers Moving Beyond The Article
https://www.themediabriefing.com/article/six-strategic-lessons-for-publishers-moving-beyond-the-article
 
Rant/Rave
Direct download: 17-04-17-Episode-179.mp3
Category:Content Marketing -- posted at: 8:55pm EDT