PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose

Joe and Robert review the latest native advertising spending research, talk about the many names for content marketing, why traditional media is in trouble, and a bit about Dreamforce 2014. TOM example of the week: WLS Radio from Sears.

Direct download: 13-11-24-Episode-2.mp3
Category:Content Marketing -- posted at: 7:25pm EDT