PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose

In this episode, Joe and Robert discuss the Omnicom/Publicis breakup party and there are some saying that PR is included in Google's Panda algorithm.  In addition, the boys discuss the future of marketing apps, why content marketing fails, and go in-depth on finding your Moneyball number for Content Marketing.  This week's #ThisOldMarketing example: Poetry Magazine.

Direct download: 14-05-12-Episode-26.mp3
Category:Content Marketing -- posted at: 10:08pm EST