PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose

This week on #ThisOldMarketing, Robert and Joe discuss the Forbes deal, as well as LinkedIn buying the Bizo platform.  In addition, the boys discuss Time's creation of a native ad group, the newspaper crisis, and Ford's former Social head Scott Monty moves to the dark side.  Raves come from Weird Al Yankovic and the Gettysburg Museum.  This week's TOM example: L'Oreal's Makeup.com.

Direct download: 14-07-22-Episode-36.mp3
Category:Content Marketing -- posted at: 11:20pm EST