PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose

In this episode of #ThisOldMarketing, Robert and Joe go indepth on Joe's LinkedIn post covering three detailed solutions to the native advertising debate spurred on by John Oliver.  In addition, the boys cover content marketing and venture capitalists, Demand Media's poor quarterly report, and Budweiser's "Whatever, USA" program. Rants and raves include the NFL and Audible.com.  This week's TOM example: Sunset magazine from Southern Pacific Railroad.

Direct download: 14-08-10-Episode-39.mp3
Category:Content Marketing -- posted at: 8:59am EDT