Mon, 8 August 2016
In this episode of #ThisOldMarketing, Joe and Robert discuss two new social media platform launches. Instagram launches Instagram Stories and LinkedIn launches influencer video. Content strategy is still in a fight with content marketing, and publishers are still dependent on Facebook. Rants and raves include the 130-hour work week and sponsored content. This week's TOM example: The Olympics.
This week's story links:
LinkedIn Feed Is coming To Life With Videos From Influencers
Content Marketing Isn’t A Strategy
Facebook’s Dominance In Journalism Could Be Bad News For Us All
SPONSOR - Content Marketing World - be at the marketing event of the year, September 6-9, 2016 in Cleveland, Ohio. Use code PNR200 to save $200 off registration. http://contentmarketingworld.com
1896 The First Modern Olympics