Mon, 12 December 2016
In this episode of This Old Marketing, Joe and Robert dismantle a blog post that insists that content marketing does not exist. In other news, a number of content jobs will be lost to machine learning and Enterprise launches a new digital magazine that looks like sales collateral. Rants and raves include Scott Galloway and PewDiePie. This week's TOM: Constant Contact.
This week's show links:
Is Content Marketing Failing Us In B2B
Will Artificial Intelligence Replace Writers and Content Marketers
Enterprise Embraces Content Marketing With Digital Magazine
EPISODE SPONSOR - Content Marketing Institute 2017 Events - http://contentmarketinginstitute.com/events/
RANTS AND RAVES